Welcome Sequences
Make a stellar first impression with automated welcome series that introduce your brand, build trust, and guide new subscribers toward their first purchase or key action.
How We Do Email Marketing For Your Business
Whether you're not ready to bring the skills in-house or are simply too busy to wrangle it yourself, we'll handle the A-Z of your email marketing–in a quality-focused way you've always wanted.
Communication that feels high-end and personal. Sequences that are strategic to your offerings and audience. And consistently that wins you the trophy of more repeat customers and referrals.
Make a stellar first impression with automated welcome series that introduce your brand, build trust, and guide new subscribers toward their first purchase or key action.
Staying top-of-mind is arguably the greatest power of email. We'll craft newsletters that engage, excite, and deliver value to your customers and leads–so when they're ready to buy, your brand is the one they seek.
Drive sales and conversions with strategically crafted promotional emails that highlight your offers, create urgency, and compel action–without feeling pushy or salesy.
Win back inactive subscribers with thoughtfully designed re-engagement campaigns that reignite interest, remind them why they subscribed, and bring them back into your ecosystem.
Process
Email marketing has so many nuances that one needs to get right. On a short discovery call, tell us about your offerings, audience, and goals. We'll listen, ask questions, and guide you toward the right package.
After stewing in your details, we'll build a tailored strategy and content plan for the flow/sequence you're starting with. We'll craft the copy, set the cadence, and if needed: clean up and segment your list on your chosen platform.
Now we start on your templates. We'll design attractive, visual email templates that are easy to update and feel perfectly you. Before anything goes live, you'll review everything and give us both thumbs up.
Emails set. List ready. Time to go live. Once your sequence launches, we'll monitor results week by week and share reports with you. We're available to optimize, A/B test, and expand your email marketing - so your results keep compounding.
To get started, let us know what email marketing pieces you're looking to get help with–or what you're looking to achieve–so we can create a custom package that perfectly fits your needs.
Direct, consistent communication with your clients (in this internet age, doing it by email) has always been a golden marketing means–but especially for small businesses.
Email marketing lets you keep and compound on the trust you've already built with clients, stay top-of-mind for more repeat business and referrals, and gain more orders/bookings on autopilot via a channel that you will always own (compared to social media or paid ads).
For email marketing that's effective for your business, the content ideas truly depend on the relationship you currently have with your clients/list, what they are used to receiving from you, and how much they're exposed to your brand.
There's a wide world of email content ideas (e.g. 'Meet The Team', highlighted work, themed promotions, new launches, featured client reviews, etc), but results come from matching them to your audience's level of awareness. In other words, we always begin with strategy before planning your email marketing content.
We're adept at many platforms (i.e. Mailchimp, Klaviyo, Hubspot, ActiveCampaign), but if you have an alternative preferred platform, we're always happy to get to speed with it.
If you're still deciding on which platform to use or are flexible to migrate: once we've had a discovery call, we'll recommend which ones fit you best–so get the best functionality and scalability, without paying for what you don't need.
Extremely flexible! We totally understand that email marketing is a space with many parts, and if you have some parts sorted out in-house and just want specific services (e.g. just the content planning and copywriting or just the template designs and scheduling/setup), we'll create a package that's tailored to you.
For choosing the right package: feel free to get in touch with us so we can recommend one for you. Each business has its own email marketing goals, list segments, and budget, and we're here to bring the best-fit solution for you. Get in touch
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